Blog Posts

  • Creating Memorable Experiences with Emotional Design

    As society becomes more technology-driven, users crave experience-based services now more than ever. With the ease of online shopping and food delivery services, customers mostly venture out to experience something new. Design plays a key role in this shift, and creating memorable experiences is now a crucial part of a designer’s process. What is an…

  • Victorian Predictions and Design Fiction

    Over the years, I’ve stumbled upon illustrations of what people in the 1900s thought the year 2000 would look like. From flying cabs to mechanical brooms, many ideas of that time reflect current products and services. Seeing how their visions compare to what technologies we have today always interests me, so I decided to look…

  • Storytelling Without a Word

    There is no better feeling than coming across a visual work and creating your own version of what the piece means. Visual storytelling is all about sharing stories and ideas through visual media, like paintings, photography, films, and digital art. It combines things like images, colors, and composition to create a narrative that grabs people’s…

  • Journey Mapping — To the Salon!

    This week, I was introduced to the concept of user journey maps. Right away, I was intrigued. Combining problem-solving and graphic design is right up my alley, and journey mapping requires just that. It felt like creating my own treasure map for a quest to the final outcome of a user’s goal. This method helps…

  • White Papers in the Design Field

    This week, I was introduced to the world of white papers. Despite reading my fair share over the years, I never knew they had a specific name. White papers are used as a tool to bridge the gap between research and practical application. Industries publish these magazine-like articles to address problems within the field and…